Matthew Panzarino:
The publication also asked people why they chose the phone that they did, and got some interesting results in return. Windows Phone devices were most often picked for their operating system, demonstrating that the Windows name does have adoption power after all. The iOS customers liked the availability of apps and BlackBerry users were unsurprisingly convinced that email ease and a physical keyboard were integral. Android users were split between screen size, operating system and 4G capability being the deciding factors.
I have thought since I first saw it that Windows Phone looks like a really solid choice. Having spent no time with it I am unable to give a reasonable comparison to my iPhone. I suspect the average consumer doesn't care what phone they have. And once they have one they like it. My first iPhone was like magic in my hands. I'd never seen or used anything like it. I'm sure that if my first experience had been with a WP7 phone I would have felt the same way about it.
What is interesting though, is that the #2 reason people chose iPhone rivals or is greater than every reason people chose Android. The #3 reason people chose iPhone meets or exceeds every reason people chose Blackberry. And the #4 reason people chose iPhone destroys all but the number one reason people chose Windows Phone.