Samsung Copies Apple

Matt Brian:

Samsung will open own branded stores later this year, also rolling out smaller Samsung ‘Experience Zones’ and store-within-a-store kiosks in larger retail outlets (much like Apple does with Best Buy)

Apple store-within-a-stores pale in comparison to the shopping experience at an actual Apple Store. Matt continues...

It draws parallels with Apple’s own retail experience, but Samsung isn’t going to operate its own stores, instead it will outsource it to third-party companies.

I suspect that's the same problem with Apple's store-within-a-stores. It will be interesting to see how this turns out.