Mobile Adversiting

Shawn Schauer, CEO of Moolah Media:

We’re a small team, so we have to focus on where see the highest response rates, and right now that’s Android, Apple has been clamping down on the user ID tracking, and they’re kind of spooking a lot of people about that. That’s really hurt advertising on the iPhone.

That's fine with me. I'd rather pay for an app than have some advertiser sell me to someone else.

(via TechCrunch)